I own three of this merchants fountains and this is the fourth I have bought for a friend. I once made a mistake and bought a different merchant’s product and it was distinctly less well made. Not as pretty, smooth (and thus easy to clean) or smoothly put together. I will never buy anything else and I would never recommend anything else. These are by FAR the easiest fountains to clean out there (I tried four pet store brands before buying these via Etsy) and are the only brands aside from the stainless models I have not had be permanently discolored by mineral deposits or etching. There is just no product that comes close. Oh, and that the charcoal inserts can just be boiled and replaced for up to a year whereas with other commercial models you need a new filter every month (meaning more money and trash) is a huge plus.